Zonal Sales Manager

Company Description RFL Stationary (Goodluck) is a growing provider of stationery products, offering a wide range of writing instruments, office supplies, and educational materials for diverse customer needs. The company focuses on quality, affordability, and accessibility, serving retail, wholesale, and institutional clients. With a strong presence in Bangladesh, RFL Stationary (Goodluck) is committed to expanding its market reach and building long-term customer relationships. Team members benefit from a performance-driven culture that values integrity, customer focus, and continuous improvement.
Role Description The Zonal Sales Manager is a full-time, on-site role based in Dhaka, responsible for driving sales growth and managing operations within an assigned zone. Day-to-day tasks include setting sales targets, monitoring performance of the sales team, and developing strategies to increase market share for RFL stationary products. The role involves visiting key retailers, distributors, and institutional clients, building strong relationships, and negotiating commercial terms. The Zonal Sales Manager will analyze sales data, prepare regular reports, and coordinate promotional activities with marketing and distribution teams. This role also includes coaching and mentoring sales representatives, ensuring adherence to company policies, and maintaining high standards of customer service.
Qualifications

• Strong sales management and business development skills, with experience in setting targets, planning territory activities, and driving revenue growth.
• Proficiency in market analysis, forecasting, and data-driven decision-making to identify opportunities and optimize performance across the zone.
• Effective relationship-building and negotiation skills to manage retailers, distributors, and institutional clients and secure long-term partnerships.
• Team leadership capabilities, including coaching, performance management, and motivating diverse sales teams to achieve objectives.
• Excellent communication and presentation skills in English and local languages, with the ability to collaborate across departments.
• Strong organizational and time management skills, with the ability to handle multiple priorities and travel regularly within the zone.
• Bachelor’s degree in Business, Marketing, or a related field; relevant experience in FMCG, stationery, or consumer products sales is highly preferred.
• Comfort with basic computer applications (e.g., MS Office) and use of CRM or sales tracking tools; willingness to adapt to new systems.