Senior Digital Marketer & E-commerce Developer

DAVIDA is a rapidly growing premium men's fashion and e-commerce brand in Bangladesh, specializing in high-quality menswear including Polo Shirts, Ramie Cotton Trousers, Retro Jerseys, and Premium Bamboo AC Cotton Panjabis.

We operate across both Retail and B2B Wholesale channels and are looking for an experienced professional who can combine advanced digital marketing expertise with full-stack e-commerce development skills.

We are looking for a highly skilled Senior Digital Marketer & E-commerce Developer—a rare professional who can both drive profitable e-commerce growth through Meta Ads and manage our custom JavaScript/Node.js e-commerce platform.

The ideal candidate will be responsible for maximizing ROAS, reducing advertising budget leakage, building high-converting sales funnels, optimizing website conversion rates, and ensuring the stability and performance of our e-commerce infrastructure.

Key Responsibilities

1. Digital Marketing & Media Buying

• Lead and optimize Meta Ads (Facebook & Instagram) campaigns.
• Audit existing campaigns, identify budget leakage, and improve ROAS and profitability.
• Develop high-converting sales funnels for key product categories.
• Plan campaigns based on inventory levels, sales targets, and business objectives.
• Manage retargeting, audience segmentation, and conversion campaigns.
• Monitor daily performance metrics, Pixel data, conversion rates, CPA, ROAS, and revenue.
• Make rapid, data-driven decisions to scale profitable campaigns.

2. E-commerce Web Development

• Manage, maintain, troubleshoot, and upgrade our custom-built JavaScript e-commerce platform.
• Work with Node.js backend and modern JavaScript frontend technologies.
• Ensure website speed, performance, security, scalability, and uptime during high-traffic campaigns.
• Integrate and maintain bKash, SSLCommerz, Meta Pixel, Conversions API, Google Analytics, and other relevant APIs.
• Identify and resolve technical bottlenecks affecting sales and customer experience.

3. Website & Conversion Optimization

• Continuously improve the customer journey and website UI/UX.
• Identify conversion bottlenecks and implement solutions to improve Conversion Rate (CVR).
• Collaborate with marketing and business teams to align website functionality with campaign objectives.
• Conduct ongoing testing and optimization of landing pages, product pages, checkout flow, and sales funnels.

Requirements & Qualifications

• 3–5+ years of proven experience in e-commerce digital marketing and web development.
• Strong track record of generating e-commerce sales through Meta Ads.
• Expert knowledge of:
• Meta Ads Manager
• ROAS Optimization
• Retargeting
• Conversion Campaigns
• Meta Pixel & CAPI
• E-commerce Sales Funnels
• Google Analytics
• Strong proficiency in:
• JavaScript (ES6+)
• Node.js
• React / Next.js / Vue
• Experience with MongoDB or SQL databases.
• Experience integrating payment gateways and third-party APIs.
• Strong analytical and problem-solving skills.
• Ability to identify bottlenecks in both marketing performance and website technology.
• Candidates with proven ROAS case studies and successful e-commerce growth records will be highly preferred.

Salary & Benefits

• Salary: Highly Competitive / Negotiable based on expertise and experience.
• Performance-based bonuses based on ROAS and sales targets.
• Opportunity to lead the Digital Marketing & E-commerce Technology function of a rapidly growing premium fashion brand.
• High-impact role with significant responsibility and growth opportunities.

website Link : https://davidabrand.com/

Location : Narayanganj

How to Apply

If you have the coding expertise to manage a custom Node.js e-commerce platform and the digital marketing expertise to scale an e-commerce brand profitably, we'd love to hear from you.

Please send your updated CV/Resume and Portfolio showcasing:

• Previous e-commerce marketing success
• ROAS / sales case studies
• Web development projects
• Relevant technical projects