MANAGER, ACCOUNTS & FINANCE

Company Description Syntax Mart is a Bangladesh-based company that manufactures and markets a wide range of electronics, home appliances, and daily grocery essentials. The company operates an online marketplace focused on authentic products backed by brand warranties, fast doorstep delivery, and secure payment options. With round-the-clock customer support, Syntax Mart aims to provide a reliable and convenient shopping experience across Bangladesh. Backed by LEED Platinum and ISO certifications, the organization combines strong manufacturing standards with modern retail capabilities, offering opportunities to work in a quality-driven, customer-centric environment.

JOB OVERVIEW

Syntax Group is looking for a dynamic and result-driven Brand Manager to lead the branding and communications strategy across the group's businesses (Syntax Mart, Syntax Food, Syntax Logistics, Syntax Digital & Syntax Global). The role will own brand identity, integrated campaigns and audience growth - driving visibility and market share.

KEY RESPONSIBILITES:

• Develop and implement brand strategy aligned with overall business objectives
• Plan and execute integrated marketing campaigns (digital, social media, retail and print)
• Own brand identity, positioning and messaging across every customer touchpoint
• Manage social media, content calendar and e-commerce branding
• Good sense and Standered knowledge about digital marketing, Facebook & Google campaigning
• Coordinate with sales/retail teams to plan promotions and launches
• Manage external agencies, vendors and creative teams
• Conduct market research, competitor analysis and consumer insights
• Plan and control the brand marketing budget
• Track and report campaign performance (ROI) and brand KPIs
• Handle PR, media relations and press materials
• Maintain and enforce brand guidelines across all platforms

QUALIFICATIONS

• Strong brand strategy & campaign-planning ability
• Solid grasp of digital & social media marketing
• Excellent written & verbal communication (English + Bangla)
• Analytical thinking with data-driven decision making
• Proficiency in MS Office / Google Suite; presentation skills
• Good team leadership and vendor-management

EXPERIENCE

• 2/3 years in Brand Management, Marketing or Communications
• Minimum 1 years in a brand-management /team-lead role

WE OFFER

• Salary: BDT 40,000-50,000 (negotiable for an exceptional candidate)
• 2 festival bonuses (per year)
• Performance bonus (annual)
• Mobile bill /communication allowance
• Transportation / conveyance support
• Subsidised lunch facility
• Provident Fund & Gratuity
• Medical & hospitalization coverage
• 2 annual increments based on performance
• Training & professional development support
• Friendly, growth-focused work culture