Gaming Lead

Job Title: Gaming Lead

Closing Date: 13-Sep-2026

Please attach your updated resume while applying for the job.

Job Overview

Gaming Business Lead plays a critical role in driving the growth, profitability, and market leadership of Grameenphone’s gaming business as a strategic digital revenue and engagement pillar. The role is responsible for defining and executing the gaming business strategy, developing a differentiated gaming ecosystem, growing user engagement, securing key product capabilities, and delivering sustainable revenue growth across Grameenphone's digital and physical channels.

The Gaming Business Lead will work closely with Product, Technology, Marketing, Commercial, Finance, Regulatory, and Partnership teams to identify emerging gaming opportunities, build on existing portfolio to deliver higher growth & launch innovative customer experiences, and create scalable monetization models. The role will leverage data analytics, AI-driven insights, personalization capabilities, and growth strategies to establish Grameenphone as the preferred gaming destination for customers.

Responsibilities

1. Own and drive gaming business growth, roadmap, and operating plan aligned with business objectives, customer needs, and market opportunities.
2. Analyze market trends, customer preferences, competitor offerings, and emerging technologies to identify growth opportunities and market gaps within the gaming ecosystem.
3. Define and deliver measurable business targets for user acquisition, engagement, retention, revenue growth, customer lifetime value (LTV), DAU/MAU growth, and overall gaming ecosystem performance.
4. Develop and execute gaming growth strategies, including content & voucher acquisition, monetization, customer engagement, community development, and go-to-market initiatives.
5. Identify, negotiate, and secure strategic campaigns & collaboration with global and local game publishers, gaming platforms, developers, distributors, esports organizations, and ecosystem partners.
6. Curate, acquire, and manage the end-to-end traffic operations for Gaming platform to ensure granular customer lifecycle management
7. Own the end-to-end gaming product roadmap, ensuring continuous enhancement of customer journeys, features, promotions, and gaming experiences across MyGP, GP Web, Skitto, and other relevant channels.
8. Design and execute scalable growth campaigns to maximize customer acquisition, activation, retention, engagement, and monetization.
9. Drive data-driven experimentation, A/B testing, and growth-hacking initiatives to optimize conversion funnels, customer engagement, and business performance.
10. Develop and implement innovative monetization models, including subscriptions, premium content, in-app purchases, virtual goods, play-to-win mechanics, sponsorships, and advertising-based revenue streams.

Education

1. Bachelor’s degree in Business Administration, Marketing, Engineering, Computer Science, Information Systems, or a related discipline from a reputed university.
2. MBA or relevant postgraduate qualification will be considered an advantage.

Skills

1. Strong understanding of digital business management, gaming ecosystems, high volume traffic platforms & platform businesses, customer engagement, and monetization strategies.
2. In-depth knowledge of MyGP ecosystem and traffic management
3. Proven ability to develop and execute growth strategies that drive user acquisition, engagement, retention, and revenue growth.
4. Strong commercial acumen with experience in partnership development, contract negotiation, business cases, and revenue optimization.
5. Strong analytical and data-driven decision-making capabilities with experience in KPI management, forecasting, and business performance analysis.
6. Experience with analytics and visualization tools such as Mixpanel, Tableau, Google Analytics, Power BI, or equivalent platforms.
7. Strong understanding of AI/GenAI, personalization engines, recommendation systems, predictive analytics, and automation use cases within digital products.
8. Experience in experimentation, A/B testing, cohort analysis, growth marketing, and customer lifecycle optimization.
9. Excellent stakeholder management, communication, negotiation, and cross-functional collaboration skills.

Experience

1. At least 4-8 years of relevant experience in E-Commerce, Digital Platforms, Gaming, Entertainment, Telecom or Fintech industries.
2. Proven experience in building, launching, scaling, and monetizing digital products, platforms, or ecosystem businesses.
3. Experience in managing business performance, revenue targets, customer engagement programs, and large-scale growth initiatives.
4. Experience working with cross-functional Agile teams across Product, Technology, Marketing, Commercial, and Data functions.
5. Strong track record of using customer insights, analytics, experimentation, and data-driven decision making to deliver measurable business outcomes.
6. Experience in gaming, digital entertainment, content ecosystems, esports, creator economy platforms, or emerging digital consumer businesses will be considered a strong advantage.
7. Exposure to AI-powered customer experiences, recommendation systems, marketplace platforms, subscriptions, and digital monetization models will be an added advantage.