Executive/Sr. Executive, Digital Marketing

Company Name: Bio-Xin Cosmeceuticals

Location: Dhaka

Job Type: Full-Time

Workplace Type: On-Site

Job ID: IJOB202658301

Company Overview

Bio-Xin Cosmeceuticals is a leading skincare and aesthetic solutions company in Bangladesh, dedicated to delivering innovative, science-backed beauty and wellness products. With a strong presence in both online and offline markets, Bio-Xin continues to expand its footprint through quality products, advanced formulations, and exceptional customer service. Our goal is to empower individuals to achieve healthier, more confident skin through safe and result-driven solutions.

Position Summary

We are seeking a talented Executive/Sr. Executive – Digital Marketing to develop

and execute strategic digital marketing initiatives that enhance brand awareness,

drive online sales, generate qualified leads, and strengthen customer engagement.

The ideal candidate will have proven experience in digital marketing, preferably in

the skincare, beauty, or FMCG industry, along with strong analytical, creative, and

communication skills.

Key Responsibilities

• Develop and execute digital marketing strategies across multiple channels, including Meta (Facebook & Instagram), YouTube, TikTok, Google Ads, SEO, SEM, PPC, and content marketing.
• Plan and execute integrated digital marketing campaigns to achieve brand awareness, customer engagement, lead generation, and online sales objectives.
• Build content distribution plans for platforms such as Facebook, Instagram, TikTok, LinkedIn, and YouTube to maximize audience reach and engagement.
• Schedule, publish, and manage timely content rollouts aligned with the company's marketing calendar and brand objectives.
• Manage and optimize paid digital advertising campaigns to maximize campaign performance and return on investment (ROI).
• Monitor, analyze, and report campaign performance using tools such as Google Analytics (GA4), Meta Insights, YouTube Analytics, TikTok Analytics, and other relevant reporting platforms, providing actionable recommendations for continuous improvement.
• Track audience reach, engagement, conversions, and other key performance indicators (KPIs) to optimize content distribution and campaign effectiveness.
• Oversee and grow the company's social media presence by creating engaging content, responding to customer inquiries, and fostering an active online community.
• Develop and implement effective SEO and SEM strategies to improve search engine rankings, website visibility, and organic traffic.
• Collaborate with internal teams and external agencies to develop creative assets, marketing campaigns, and promotional initiatives.
• Stay up to date with emerging digital marketing trends, platform updates, AI-powered marketing tools, and industry best practices, and recommend innovative strategies to enhance marketing performance.
• Conduct competitor analysis and market research to identify new opportunities, customer insights, and digital marketing trends.
• Prepare regular campaign performance reports and present insights and recommendations to support data-driven marketing decisions.
• Utilize AI tools and marketing automation platforms to improve campaign efficiency and productivity.
  
  

Working Conditions

• Office-based role.
• Six-day work week.
• May require occasional extended working hours during campaigns or promotional periods.
  
  

Requirements

• Experience: 5 to 7 years
• Education: Bachelor of Business Administration (BBA) in Marketing, Bachelor degree in Marketing, Communications, or a related field, A Master's degree is a plus.
• Skills: SEO knowledge, SEM
  
  

Last Date of Application: 31 August 2026