Digital Marketing Specialist

Company Overview: 

Evident BD Ltd is a UK-based IT company delivering cutting-edge solutions in website development, mobile applications, and custom software. With a global footprint and a diverse client base, we specialise in building and maintaining modern, high-impact digital solutions tailored to specific business needs. We are committed to innovation and excellence, creating digital solutions that drive success.

Role Overview: 

We are seeking a talented and results-driven Digital Marketing Specialist to join our growing team. In this role, you will be responsible for planning, implementing, and managing our comprehensive online marketing strategies. You will oversee social media campaigns, optimise organic web traffic through SEO, and coordinate digital advertising initiatives to enhance our online brand presence.

The ideal candidate is a creative strategist with a strong analytical mind. You will collaborate with cross-functional teams to achieve company goals, execute lead generation campaigns, and deliver measurable marketing results.

Job Responsibilities:

• Strategy Development: Identify target audiences and develop industry-standard digital marketing strategies to effectively reach and engage them.
• Social Media Management: Create, own, and manage the social media content calendar, ensuring consistent and high-quality brand messaging.
• Campaign Execution: Plan and execute multi-channel digital marketing campaigns, including email marketing, social media, and promotional efforts.
• SEO & SEM: Manage Search Engine Marketing (SEM) via Google Ads and oversee off-page SEO activities to improve search engine rankings.
• Analytics & Reporting: Conduct market research and analyse web traffic data to measure campaign success and optimise future strategies.
• Budget Management: Oversee the marketing budget, ensuring all spending is tracked and aligned with financial goals to maximise ROI.
• Team Collaboration: Work closely with the development and design teams to ensure marketing initiatives align with overall company objectives.

Qualifications & Requirements:

• Education: Bachelor’s degree in Marketing, Computer Science, or a related field.
• Experience: Minimum of 3 years of proven experience in Social Media Marketing or a similar digital marketing role.
• Mindset: A creative and commercial thinker who can approach problems innovatively and tactually.
• Communication: Exceptional English written and verbal communication skills are mandatory.
• Skills: Strong copywriting and caption-writing skills with a proven ability to drive audience engagement.

Excellent English, written and verbal communication skills are a must

What We Offer:

• Work Environment: A young, dynamic, and collaborative team culture.
• Facilities: Access to an on-site Sport Zone for employee wellness.
• Compensation: Performance-based bonuses.
• Leave: 28 days of paid annual leave of your choice.
• Culture: Regular team outings and social events.

Job Details:

• Location: Sector 9, Uttara, Dhaka.
• Employment Status: Full-time, Office-based (6 days a week).
• Salary Range: 35,000 – 50,000 BDT (Negotiable based on experience and skills).
• Contract Requirement: Candidates must be willing to sign a minimum one-year contract upon hiring.