Digital Marketing Manager

Company Description Digital Marketer is a growing marketing organization focused on helping businesses build strong online presence and measurable growth. The team works across multiple industries, using data-driven strategies to improve brand visibility, customer engagement, and conversion performance. The company values collaboration, continuous learning, and staying current with digital trends and tools. Team members are encouraged to contribute ideas, experiment with new approaches, and develop their skills through ongoing professional development.
Role Description The Digital Marketing Manager is a full-time, on-site role based in Uttara Model Town, responsible for planning, executing, and optimizing digital marketing campaigns across multiple channels. Day-to-day tasks include managing social media accounts, creating and implementing marketing strategies, overseeing paid and organic campaigns, and coordinating lead generation initiatives. The role involves monitoring web analytics, evaluating campaign performance, preparing reports, and making data-driven recommendations to improve results. The Digital Marketing Manager will collaborate with internal teams, guide content and creative needs, maintain brand consistency, and stay updated on industry best practices and emerging platforms.
Qualifications

• Strong proficiency in Digital Marketing and Marketing, with experience developing and executing integrated campaigns.
• Hands-on skills in Social Media Marketing, including content planning, community management, and campaign optimization.
• Experience in Lead Generation, with the ability to design and manage funnels, capture qualified leads, and improve conversion rates.
• Practical knowledge of Web Analytics tools to track performance, interpret data, and translate insights into actionable strategies.
• Relevant academic background in Marketing, Business, Communications, or a related field, or equivalent professional experience.
• Strong analytical, organizational, and project management skills, with the ability to prioritize and meet deadlines.
• Effective written and verbal communication skills and the ability to collaborate professionally with cross-functional teams.
• Experience managing budgets and reporting on ROI is beneficial; familiarity with SEO/SEM and email marketing is a plus.