Digital Marketing Manager

Company Description Shayan Hotel and Resort is a renowned luxury destination in the picturesque Manikganj district of the Dhaka Division, Bangladesh, known for offering both relaxation and adventure. The resort features elegantly designed rooms and suites with modern amenities, complemented by facilities such as a pool, spa, fitness center, sports courts, and a gourmet restaurant. Surrounded by lush greenery and scenic landscapes, Shayan provides a tranquil environment ideal for guests seeking an escape from city life. With a focus on comfort, premium service, and memorable experiences for families, couples, and groups, the resort combines luxury, nature, and local culture to create an unforgettable stay.

Role Description The Digital Marketing Manager is a full-time, on-site role based at Shayan Hotel and Resort in Dhaka, Bangladesh. This role is responsible for planning, executing, and optimizing digital marketing campaigns to increase brand awareness, drive bookings, and promote resort services. Day-to-day tasks include managing social media channels, creating and scheduling content, coordinating online promotions, and engaging with online communities. The Digital Marketing Manager will analyze web and campaign performance, prepare regular reports, and adjust strategies based on data insights. The role also involves collaborating with the sales, reservations, and operations teams to ensure consistent messaging, managing relationships with digital agencies or vendors, and monitoring market trends and competitor activities.

Qualifications

• Strong skills in Digital Marketing and Marketing, with experience creating and executing integrated online campaigns.
• Expertise in Social Media Marketing, including content planning, community management, and paid social campaigns.
• Ability in Lead Generation through digital channels, optimizing campaigns to attract and convert potential guests.
• Proficiency in Web Analytics, using tools such as Google Analytics or similar platforms to monitor performance and guide decisions.
• Experience in hospitality, travel, or lifestyle brands is an advantage.
• Bachelor’s degree in Marketing, Business, Communications, or a related field is preferred.
• Strong written and verbal communication skills in English; Bangla language skills are beneficial.
• Ability to work on-site, collaborate effectively with cross-functional teams, and manage multiple projects and deadlines.