Digital Marketing Manager

Company Description ARAZONE is a single-source solution for innovative sign design, manufacturing, installation, and maintenance, focused on comprehensive facility branding. Since 2010, the company has consistently exceeded client expectations with a strong emphasis on service quality, operational efficiency, and sustainable practices. ARAZONE operates in a rapidly evolving industry and positions itself as a leader in delivering end-to-end signage solutions. The company serves a wide variety of client needs, offering tailored branding and signage programs that support long-term reliability and impact. Team members join a growing organization committed to innovation and client success in the signage and branding space.

Role Description The Digital Marketing Manager is a full-time, on-site role based in Dhaka, Bangladesh. This role is responsible for planning and executing digital marketing campaigns across channels such as search, social media, email, and display to support ARAZONE’s branding and lead-generation goals. Day-to-day tasks include managing the company’s online presence, developing content and messaging, optimizing campaigns for performance, and monitoring analytics to improve reach and engagement. The Digital Marketing Manager will collaborate closely with sales, design, and operations teams to align marketing initiatives with business objectives and client needs. Additional duties include budget management, campaign reporting, and staying current with digital marketing trends and tools relevant to the signage and branding industry.

Qualifications

• Demonstrated experience in core digital marketing disciplines, including social media marketing, search engine marketing (SEM), and email marketing.
• Proficiency in analytics and optimization tools to manage web traffic, track campaign performance, and improve conversion rates.
• Ability to develop and execute marketing strategies that support brand awareness, lead generation, and customer retention.
• Strong content creation skills for digital channels, including basic copywriting, visual coordination, and understanding of brand messaging.
• Comfort with marketing technologies and platforms such as Google Ads, Meta Business Suite, and email automation tools.
• Excellent written and verbal communication skills, with the ability to collaborate effectively across cross-functional teams.
• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
• Prior experience in B2B marketing or in the signage, branding, or manufacturing industries is an advantage.
• Strong organizational skills, attention to detail, and the ability to manage multiple campaigns and deadlines on-site in Dhaka.