Deputy Manager- Strategic Marketing Operation
nextjobz
Not disclosed
Full Time (On-site)
Not Applicable
1 position
Dhaka, Dhaka, Bangladesh
Job Description
Company Name: PalmPay Limited
Location: Dhaka
Job Type: Full-Time
Workplace Type: Full-time
Job ID: IJOB202660551
About PalmPay
PalmPay is a leading neobank and fintech platform scaling financial inclusion across emerging markets. With over 40 million users, we are building a digital financial ecosystem that empowers individuals and businesses through accessible, easy-to-use, and rewarding financial services.
Operating in Nigeria, Ghana, Tanzania, Bangladesh, Pakistan, and the Philippines, PalmPay has been recognized by CNBC as one of the Top 300 Global Fintech Companies and ranked #2 overall and #1 in Financial Services on the Financial Times' Africa's Fastest Growing Companies 2025 list.
Position Overview
PalmPay is seeking a proactive, strategic, and data-driven Deputy Manager – Strategic Marketing Operation to join its Marketing team in Bangladesh. This role will be responsible for driving strategic marketing initiatives, go-to-market execution, customer lifecycle management, campaign operations, and business growth across PalmPay's products and digital financial ecosystem.
The ideal candidate will possess strong experience in strategic marketing, product marketing, growth marketing, campaign management, customer lifecycle marketing, and marketing analytics. Working closely with Product, Business, Operations, Customer Experience, Compliance, Analytics, and Marketing teams, the Deputy Manager will develop and execute integrated marketing strategies, optimize customer journeys, improve operational efficiency, and drive sustainable customer acquisition, engagement, retention, and revenue growth through data-driven marketing initiatives.
Key Responsibilities
Location: Dhaka
Job Type: Full-Time
Workplace Type: Full-time
Job ID: IJOB202660551
About PalmPay
PalmPay is a leading neobank and fintech platform scaling financial inclusion across emerging markets. With over 40 million users, we are building a digital financial ecosystem that empowers individuals and businesses through accessible, easy-to-use, and rewarding financial services.
Operating in Nigeria, Ghana, Tanzania, Bangladesh, Pakistan, and the Philippines, PalmPay has been recognized by CNBC as one of the Top 300 Global Fintech Companies and ranked #2 overall and #1 in Financial Services on the Financial Times' Africa's Fastest Growing Companies 2025 list.
Position Overview
PalmPay is seeking a proactive, strategic, and data-driven Deputy Manager – Strategic Marketing Operation to join its Marketing team in Bangladesh. This role will be responsible for driving strategic marketing initiatives, go-to-market execution, customer lifecycle management, campaign operations, and business growth across PalmPay's products and digital financial ecosystem.
The ideal candidate will possess strong experience in strategic marketing, product marketing, growth marketing, campaign management, customer lifecycle marketing, and marketing analytics. Working closely with Product, Business, Operations, Customer Experience, Compliance, Analytics, and Marketing teams, the Deputy Manager will develop and execute integrated marketing strategies, optimize customer journeys, improve operational efficiency, and drive sustainable customer acquisition, engagement, retention, and revenue growth through data-driven marketing initiatives.
Key Responsibilities
- Develop and execute strategic marketing initiatives aligned with PalmPay's business objectives to drive sustainable customer and business growth.
- Experience: 5-7 years
- Education: master of business administration in marketing
- Skills: digital marketing strategy, marketing skills, product management, marketing c&aign management, growth initiatives, brand management & development, crm program management, youth marketing, marketing management, market research & analysis
Requirements
Company Name: PalmPay Limited
Location: Dhaka
Job Type: Full-Time
Workplace Type: Full-time
Job ID: IJOB202660551
About PalmPay
PalmPay is a leading neobank and fintech platform scaling financial inclusion across emerging markets. With over 40 million users, we are building a digital financial ecosystem that empowers individuals and businesses through accessible, easy-to-use, and rewarding financial services.
Operating in Nigeria, Ghana, Tanzania, Bangladesh, Pakistan, and the Philippines, PalmPay has been recognized by CNBC as one of the Top 300 Global Fintech Companies and ranked #2 overall and #1 in Financial Services on the Financial Times' Africa's Fastest Growing Companies 2025 list.
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