Deputy Manager, Digital Marketing & Consumer Engagement (Aarong Dairy)
nextjobz
Not disclosed
Full Time (On-site)
Not Applicable
1 position
Dhaka, Dhaka, Bangladesh
Job Description
Company Name: BRAC Enterprises
Location: Dhaka
Job Type: Full-Time
Workplace Type: Full-time
Job ID: IJOB202660561
Location: Dhaka
Job Type: Full-Time
Workplace Type: Full-time
Job ID: IJOB202660561
- Ensure all digital and media activities, strategic execution, effective coordination, and clear accountability
- Develop, negotiate, and finalize monthly media buying plans to maximize budget efficiency and measurable campaign impact.
- Lead content planning and timely publishing across all digital platforms, ensuring consistency with brand objectives and communication strategies.
- Collaborate with Brand Managers on content creation, boosting strategies, and integrated campaign execution.
- Direct campaigns with external agencies and partners, ensuring alignment with brand goals, timelines, budgets, and expected outcomes.
- Develop and maintain comprehensive content calendars for digital campaigns and brand communications.
- Monitor and analyze monthly competitor activities, digital strategies, and market positioning to identify opportunities and strengthen brand competitiveness.
- Oversee customer complaints, comments, and queries received through social media, ensuring timely follow-up and resolution.
- Contribute to annual marketing budgets and forecasts through data-driven insights on digital and media investments.
- Analyze media buying and campaign performance reports to optimize monthly budget allocation and maximize campaign effectiveness.
- Manage press releases, printing requirements, and monthly magazine insertions to strengthen brand visibility and presence.
- Oversee website content and image updates, ensuring accuracy and consistency with brand guidelines.
- Coordinate with internal designers to develop magazine and press advertisements, engaging social media content, and dynamic digital posts.
- Leverage AI-powered tools for creative design, media planning, content ideation, audience targeting, competitor analysis, reporting, and campaign optimization.
- Prepare customized reports, presentations, and assignments as directed by the supervisor
- Ensure the safety of team members from any harm, abuse, neglect, harassment and exploitation to achieve the programme’s goals on safeguarding implementation. Act as a key source of support, guidance and expertise on safeguarding for establishing a safe working environment
- Experience: 5+ years
- Education: bachelor of business administration in marketing
- Skills: content creation & digital media, creative services, responsibilities, social media & digital marketing skills, magazine management, marketing skills, digitalmarketing, digital marketing strategy, digital marketing, media kit development
Requirements
Company Name: BRAC Enterprises
Location: Dhaka
Job Type: Full-Time
Workplace Type: Full-time
Job ID: IJOB202660561
- Ensure all digital and media activities, strategic execution, effective coordination, and clear accountability
- Develop, negotiate, and finalize monthly media buying plans to maximize budget efficiency and measurable campaign impact.
- Lead content planning and timely publishing across all digital platforms, ensuring consistency with brand objectives and communication strategies.
- Collaborate with Brand Managers on content creation, boosting strategies, and integrated campaign execution.
About Company
nextjobz
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nextjobz
Dhaka
5095
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About Company
Nextjobz is a career platform powered by Akij Resource, designed to bridge the gap between talent and opportunity.