Creative Production Lead

We’re looking for a hands-on Creative Director with a sharp visual eye and the ability to turn ideas into work that looks polished, relevant, and intentional.

You’ll work closely with our strategists to translate campaign concepts, messaging, and ideas into high-quality static and video creative for our branding and marketing efforts. Sometimes you’ll be handed an idea to bring to life. Other times, we’ll expect you to look at an idea and make it significantly better.

This role is for someone who knows the difference between simply making something look good and making something feel right for the audience, brand, and channel.

Our clients are primarily North American businesses, so strong familiarity with the visual standards, advertising styles, content formats, and creative expectations of that market is important.

Most importantly, this is a hands-on creative role. A typical day will involve experimenting, building, editing, iterating, and shipping final creative using a mix of traditional design tools, advanced creative platforms, and AI-enabled workflows.

We actively encourage people who are already using AI to push creative production further and move faster. But AI is a tool, not the visual identity of the work. The final output should always feel intentional, polished, on-brand, and appropriate for the audience, whether AI was used heavily, lightly, or not at all.

What You’ll Do

Creative Execution:

• Create high-quality static and video assets across paid ads, organic social, campaigns, landing pages, and other marketing initiatives
• Take strategic concepts and turn them into strong visual executions
• Produce and edit creative yourself using design, video, AI, and other production tools
• Adapt ideas across different formats, platforms, and audiences without making every asset feel like a resized version of the same creative
• Turn long-form content, customer stories, podcasts, testimonials, and existing assets into compelling short-form creative
• Maintain a consistently high creative standard across everything you produce

Creative Thinking:

• Work side by side with strategists to develop and improve campaign concepts
• Bring your own visual ideas, references, angles, formats, and treatments to the table
• Challenge an idea when you believe the execution can be stronger
• Understand the intent behind a campaign before jumping into production
• Find creative ways to communicate complex B2B ideas simply and visually
• Stay current with advertising, social, design, video, and AI creative trends, particularly in the North American market

Iteration & Improvement:

• Review existing creative and identify what can be improved visually or conceptually
• Produce multiple creative directions when an idea needs exploration
• Use campaign feedback and performance insights to improve future creative
• Build on successful concepts instead of constantly starting from scratch
• Help establish stronger creative standards, systems, and processes as the function grows

What We’re Looking For

A Strong Creative Eye

You can immediately spot when something feels generic, dated, cluttered, off-brand, or poorly executed, and you know how to fix it.

You understand composition, hierarchy, typography, pacing, movement, visual storytelling, and how different creative choices change the way a message is perceived.

Hands-On Execution Ability:

• 4+ years of experience in graphic design, creative production, advertising creative, motion design, or a related role
• A strong portfolio of static and video work that you personally created
• Strong command of tools such as Adobe Creative Suite, Figma, Canva, CapCut, or comparable platforms
• Comfortable moving between static design and video rather than specializing exclusively in one
• Able to take an idea from rough concept to finished asset without depending on a large production team

North American Market Experience:

• Experience producing creative for North American brands, companies, or audiences
• Strong understanding of contemporary B2B and digital advertising aesthetics
• Familiarity with creative across LinkedIn, Meta, YouTube, websites, and other digital channels
• B2B, SaaS, professional services, or agency experience is a strong advantage

AI & Resourcefulness:

• Comfortable using AI image, video, ideation, and production tools as part of your workflow
• Able to determine when AI improves the work and when traditional design or editing is the better approach
• Curious about emerging creative tools and quick to learn new ones
• Resourceful enough to figure out how to execute an ambitious idea rather than immediately saying it cannot be done

How You Work:

• You care deeply about the quality of what leaves your hands
• You move quickly without treating speed as an excuse for mediocre work
• You can take direction without needing every detail dictated to you
• You ask the right questions when something about the strategy or audience is unclear
• You bring solutions and creative options, not just problems
• You are comfortable receiving direct creative feedback and iterating quickly
• You can manage multiple creative requests and priorities at the same time
• You take ownership of the final output

What Success Looks Like

Success in this role means:

• Strategists can bring you an idea and trust you to turn it into excellent creative
• The quality and consistency of our static and video output noticeably improves
• Creative feels appropriate for the brand, audience, campaign, and North American market
• You consistently bring ideas that improve the original brief rather than simply executing it
• Work moves from concept to finished asset quickly and with less hand-holding
• You use the right combination of traditional and AI tools to increase both creative quality and production capacity

Salary range: Negotiable