Cold Email Campaign Manager

Company Description ProspectOut LLC is a B2B outbound lead generation agency that helps companies book qualified meetings and close more deals through AI-powered cold email and LinkedIn outreach. The agency provides fully managed services with no long-term contracts, handling the entire outbound pipeline from ICP research and prospect list building to personalized outreach and appointment setting. ProspectOut works with over 100 clients across more than 10 industries, including B2B SaaS, recruitment, financial services, IT and software, and professional services. The team reaches thousands of targeted prospects monthly and consistently delivers qualified meetings, maintaining a very high client satisfaction rate. ProspectOut offers transparent, affordable plans with no hidden fees and flexible cancellation.

Role Description The Cold Email Campaign Manager is a full-time, remote role responsible for planning, executing, and optimizing outbound email campaigns for B2B clients. Day-to-day tasks include defining ideal customer profiles, building and refining prospect lists, and crafting targeted email sequences using data-driven insights and AI tools. The role involves setting up and managing email sending systems, monitoring deliverability, analyzing performance metrics, and running A/B tests to continually improve open, reply, and conversion rates. The Cold Email Campaign Manager will collaborate with clients to understand their offers and positioning, align messaging with business goals, and provide clear reporting and recommendations. This position requires proactive communication, strong organization, and the ability to manage multiple campaigns simultaneously while meeting deadlines.

Qualifications

• Experience in cold email outreach, campaign strategy, and prospecting for B2B lead generation.
• Skills in audience research, ICP definition, and building targeted prospect lists using relevant tools and data sources.
• Ability to write clear, persuasive, and personalized email copy and subject lines tailored to specific industries and personas.
• Competence in using email outreach platforms, CRM systems, and basic marketing analytics to track and optimize performance.
• Understanding of email deliverability best practices, list hygiene, and compliance with anti-spam and data privacy regulations.
• Strong analytical and problem-solving skills, with the ability to interpret campaign metrics and make data-backed recommendations.
• Effective remote work skills, including time management, attention to detail, and clear written and verbal communication.
• Prior experience in B2B marketing, sales development, or agency environments is highly beneficial.
• Bachelor’s degree in marketing, business, communications, or a related field, or equivalent professional experience.